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Group Packages for an Opportunity

Goal: Bundle the sponsorship packages tied to a specific event or campaign into a single landing page sponsors can browse, instead of forcing them to flip through every package one at a time.

Why group packages​

A gala typically has 4–6 sponsorship tiers (Title, Premier, Gold, Silver, Bronze, Hole, etc.). Without grouping, sponsors browsing your packages see a flat list mixed across all events. Grouping creates a single "Gala 2026 Sponsorships" page with just the tiers relevant to that event.

The same applies to:

  • A capital build campaign with named-opportunity tiers
  • A golf tournament with player and hole sponsorships
  • An annual corporate partner program with year-round tiers

Creating a group​

Under Sponsorships → Groups, click New Group. Capture:

  • Group name — public-facing (e.g., "Gala 2026 Sponsorships")
  • Description — context for sponsors browsing
  • Tied to — fundraising event, campaign, or project (optional)
  • Cover image — used on the public group page and for social sharing
  • Public URL slug — short, memorable

Then add the packages that belong to the group.

Public group page​

When the group is published, sponsors visit /sponsorships/group/:slug to see:

  • The group description and image
  • All packages in the group, side-by-side, with prices and benefits
  • A clear path to apply or sign up at any tier

This is the URL you put in sponsorship sales emails, mail to past sponsors, or include in proposal documents.

Ordering packages within a group​

Drag and drop within the group's package list to set order. Best practice:

  • Highest tier first — anchor the value
  • Cleanly descending by price
  • "Custom" or "Inquire" tier at the bottom for oversized opportunities

Multiple groups, same package​

A package template can be added to multiple groups. For example, a "Hole Sponsor — $500" template could appear in:

  • The "Golf Tournament 2026" group
  • A general "Quick Sponsorships Under $1,000" group

Each group receives its own independent copy of the template — name, price, capacity, and benefits are all copied at the moment you add it. That lets you tailor the same tier per opportunity (a different price for the golf outing, one fewer benefit for the year-round group) and track sold-out capacity per group.

The flip side: later edits to the original template — including benefit changes and the Show on Public Page toggle — do not flow through to copies already in groups. To change what a group's public page shows, edit the package inside the group: open the group, choose the package, and update its details and benefits there.

Editing the group​

You can:

  • Add or remove packages from the group at any time
  • Reorder
  • Update the description and image
  • Change the slug (old URLs will 404; ideally avoid this once a group is live)

Editing a group's packages and benefits​

From Sponsorships → Groups, click the package count on a group row (or choose Edit Packages & Benefits from the row menu). Each package in the list expands in place — click it to edit everything in one spot:

  • Details — name, price, tier, max sponsors, commitment period, description, and the Active / Featured / pay-later switches
  • Benefits — each benefit row shows its category and quantity, with a Show on Public Page switch right on the row. Flip it to hide or show that benefit on the group's public page instantly — no need to open the benefit first.
  • Add Benefit / Edit — the benefit form covers the name, category, optional description, Has Quantity (track a number, e.g. 8 tickets), and Show on Public Page

Everything you change here applies only to this group's copy of the package — the original template and other groups are not affected.

Duplicate a package within the group​

Each package row has a Duplicate button. It drops a full copy of that package — price, tier, capacity, and all of its benefits — into the same group, named "<original> (Copy)". The copy starts empty (no sponsors carried over), so you can adjust its name or details and offer it as a separate slot.

Use Duplicate when you want to author one package once and then stamp out several near-identical variations for the same opportunity.

Offering multiple slots of the same sponsorship​

Some sponsorships have several identical spots — for example, a Women Build Luncheon with six Vendor Spotlight Sponsor slots. You have two ways to model this:

  • One package, multiple sponsors (recommended). Open the package inside the group and set Max Sponsors to the number of spots (e.g., 6). The public page shows how many remain and closes the tier once it fills, so all six sponsors share a single, easy-to-manage listing. Leave Max Sponsors blank for unlimited.
  • Separate slots. If each spot needs its own name, price, or benefits, use Duplicate to create individually named copies (e.g., "Vendor Spotlight #1", "Vendor Spotlight #2").

Closing a group​

When the event has passed or the campaign has ended:

  • Mark the group inactive — the public page returns 404 or redirects
  • The package records remain in the system tied to their original event/campaign
  • Reporting on what was sold under the group still works

Publicizing the group​

Most sponsorship sales come through:

  • Direct email to past sponsors and prospects
  • A link from your affiliate's main "Get Involved" page
  • A mention in event invitations
  • Targeted outreach by your major-gift / corporate-relations officer

The public group page is the best landing destination for all of those — sponsors can see the full menu and pick what fits.